Users will soon have a updated setting that allows them to cut down on the amount of AI-made media appearing in their feeds. This initiative comes as the platform announced that it presently contains more than 1 bn AI videos.
Pilot Phase and Launch
The new functionality is undergoing trials over the next few weeks before a global launch. This advancement comes amid a increase in content created by AI, driven by new video-generation tools.
AI Content on Other Platforms
Studies have shown that approximately a tenth of the fastest-growing channels on a popular video site exclusively feature content made by AI. A significant portion of this material is considered “AI slop”, a term for poor-quality, factory-style content that is often illogical or bizarre.
Based on user feedback that numerous viewers appreciate content produced via AI tools, ranging from AI artwork to informative clips, and we aim to give people the option to see more or less of that, depending on their own preferences,” commented a spokesperson.
Volume and Proportions
The platform disclosed that there are presently 1.3 billion videos on its service identified as AI-generated. Overall, more than 100 mn pieces of content are submitted to the service daily, making AI-generated material a relatively small part of its complete catalog.
Customizing Your Feed
Users will be able to decrease or raise the level of artificial media they watch by opening the “manage topic” option in the app and choosing the AI content topic. Additional categories that are already be adjusted under the setting encompass current affairs, clothing, cosmetics, and movement.
AI Disclosure Rules
The platform’s guidelines mandate creators to label convincing AI-generated content, and it prohibits harmful deepfakes of well-known individuals or critical incidents. Any believable AI video that is without a tag can be deleted under its terms of service.
Furthermore, the app will henceforth apply an AI-generated watermark to content made using its proprietary AI systems, or flagged by an collaborative effort for recognizing content made by AI. This action is aimed to stop users from seeking to circumvent the disclosure requirement.
AI Literacy Programs
TikTok is also establishing a $2 million AI literacy fund for specialists and organizations to create informative material about using AI responsibly. This program will support charitable organizations specializing in teaching coding and technology.
Platform Protection
The video-sharing app has defended its content review process, amid controversy over intentions to lay off hundreds of safety staff in the UK. The company is expected to eliminate hundreds of positions in its trust and safety division in the UK capital, with labor groups and digital protection specialists expressing worry that staff are being displaced by automated systems.
A trust and safety lead clarified that people-led review would remain essential, but automated tools can shield workers by eliminating the most distressing content before it is viewed by humans. The platform reported a significant reduction in shocking and graphic content reviewed by human moderators over the previous year due to reliance on its AI tools.
“We think that it’s essential to integrate staff and AI to ensure user safety,” the official commented. “We’ll have staff as involved in the system, but we also think it’s very important to minimize viewing of dangerous material as quickly as possible, which is where a significant AI assistance is really helping us work at speed.”
